Follow-up email

A follow-up email is an email that is sent after the live webinar.

Dina avatar
Written by Dina
Updated over a week ago

To create the follow-up email, follow the steps:

  1. Click on your webinar.

  2. Click on 'Edit webinar'.

  3. Navigate to 'Emails'.

  4. Click on 'New email' > 'Follow-up email'.

You can choose to copy an existing template or create a new template.

Creating a new follow-up email

For live and automated webinars, a follow-up email is an email that is sent after the webinar. For example, send a follow-up to all people that subscribed for a unique offer. It’s also possible to choose a target audience for a follow-up email to further personalize the message. Click here for more information about editing your email.

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Follow-up emails and on demand webinars

You are now able to schedule follow-up emails for your on demand webinar. However, because of the nature of on demand webinars, different rules apply. Please note the following:

  • Depending on the recipients you choose for your follow-up email it is possible that viewers receive a follow-up email without having watched the webinar. Therefore you should make sure you choose the correct recipient group for your purpose. E.g. If chosen “All subscribers”, non-viewers will also receive the follow-up email.

  • Scheduled emails are only sent to new subscribers, not existing ones. If you want the follow-up email to reach existing subscribers, you have to use the 'Send email now' function.

  • Unlike live or automated webinars, the same follow-up email can be sent multiple times per webinar, but an email will only be sent once per subscriber.

  • Contrary to live webinars, follow-up emails for on demand webinars are scheduled based on the date someone registers or watches the webinar.

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